Evolution Ecommerce Software for the Office Products Industry

Ecommerce Software for the Stationery Industry

State of the Art Look & Feel

Evolution provides customers with an Amazon/itunes/Tesco look & feel. As a consequence, you can feel rest assured that our solutions will knock spots off any alternative offered by your competitors.

Best Practice Web Accreditation

Evolution software conforms to all industry standards. This ensures that your website is search engine friendly & search engines like Google score your site accordingly

Icon Driven

All evolution software products are icon driven to provide simple navigation & ease of use

Warp Speed Delivery of Information

Customers expect to navigate from A to B quickly & with the minimum amount of aggravation. Our products are easy to use, frustration free and operate at warp speed compared to competitive sites.

Multi Currency / Multi-lingual

As Evolution is compatible with most world currencies, tax rates & languages it can be launched in other countries with minimal customisation.

Designed to Accommodate Account Customers

Cost Centre Tools

Our icon driven Control Panel allows administrators to easily add, edit and delete cost centres. A comprehensive range of cost centre reporting is available at the click of a mouse button.

Authorisation Tools

Users who raise orders for products which do not appear on a predefined list & have them automatically passed to an administrator for approval. Administrator access also provides the ability to add cost centres, create users, define budget controls, customer reporting, maintain favourites, add/amend delivery addresses, create departments etc.

Budget Controls

Evolution provides a host of different controls for monitoring and limiting user spend. For example, customers can define a maximum order value and limit the monthly spend. If users breach the limits set, the order is automatically passed to a superior for authorisation.

Designed to Accommodate Surfer Business

Evolution is a super search engine friendly product. This means that our customers can capture surfer inquiries made via the search engines & convert them into orders. Simply back to back these orders with the wholesalers, arrange for them to deliver the order & instruct your sales team to follow up all surfers who register or place orders with you. Even the smallest orders can often lead to large contracts & revenues. Evolution Surfers who have been converted to account customers include the Daily Telegraph & Conoco. Adopt this process & you will convert a large percentage of surfers into account customers.

Backend Software Independent

Evolution software interfaces with most backend software solutions including Vision, Progress, Horizon, Prima and any Sage solution.

Search Engine Friendly

Evolution is a super search engine friendly product. This means that our customers can capture surfer inquiries made via the search engines & convert them into orders. Simply back to back these orders with the wholesalers, arrange for them to deliver the order & instruct your sales team to follow up on the lead. Adopt this process & you will convert a large percentage of surfers into account customers.

Extensive Graphical Reporting

A comprehensive range of reporting is available as standard with the Evolution software. Examples include:

• Total spend by user / delivery address
• Total spend by cost centre
• Total spend by product category
• Total spend by product frequency

A bespoke report writing service is available on receipt of a detailed specification. Our normal daily rates apply for this work.

Flexible Shopping Tools

Customers are intolerant of sites where data is slow & difficult to find, therefore, Evolution incorporates a wealth of shopping tools which ensure customers do not move elsewhere. These include:

Ink & Toner Finder - Simply select a manufacture, printer type & model from the extensive list provided and the customer will be presented with numerous alternatives. The order in which these products are displayed can be defined by the dealer.

A to Z Product Listings - Click on the letter of the product you wish to search for & evolution will display a comprehensive list of alternatives.

A-Z Brand Listings - Click on the letter relating to the brand & Evolution will display a relevant list. Select the brand to display the complete list of products available.

A-Z Manufacturer Listings -

Follow the procedure above to display a full list of products by manufacture.

My Shopping List - Enter the items you wish to shop for on your personal notepad e.g. red pens, blue paper etc & Evolution will display all corresponding product alternatives.

My Printers - Select the manufacturer, printer model, and if appropriate, assign an Alias (i.e. Warehouse Printer). This will then create a bar highlighting your printer. To access the consumables for this printer simply click on the bar and all available consumables are instantly displayed. There are no limits to the amount of printers you can store against your account.

Unique product search - Evolution advanced search routines utilise a combination of technologies to find the product you require as quickly as possible. Our search routines incorporate Microsoft full text search together with a unique bespoke logic that instantly displays results to inquiries for both "red pen" as well as the plural "red pens". This exclusive logic also applies to hyphens and commas. Customers are more likely to enter "tippex", into a search bar rather than the industry standard "Tipp-ex". Either way Evolution immediately displays a relevant response.

Search by - brand, recycled products, description, price & category. Narrow searches by dimension, colour etc5 Star Office Clear Tape with Dispenser 19mmx33m Ref 909019 - Easy tear polypropylene tape. Handy refillable dispenser. Size: 19mmx33m.

Quick Quote - The ability for a customer to create a basket of products and then submit that basket to the dealer to request a quote. Customers select a reason why they are asking for a quote (large qty etc.) and the dealer is informed via email. On receipt they are able to display the basket details and adjust pricing/details accordingly. The amended basket link can then be sent to the customer for confirmation. This feature can be turned on/off per customer.

Targeted Campaigns

Evolution can provide you with the information to target customers with specific campaigns. e.g. customers who have brought laminators but no pouches or printers without cartridges. Targeted campaigns will generate a much improved return when compared to general mailers.

Real Time On-line Credit Card Clearance

Evolution has the ability to process credit card transactions in real time without leaving your website. Our preferred partners are PROTX and Google Checkout. Both companies offer a secure service at reasonable rates. For example, 500 transactions a month can cost as little as £20.00. Paste the links below into your browser for further detail:

• Protx Payment Gateway Pricing
• Google Checkout

Automatic Export to Price Comparison Engines

Dealers can export data to price comparison engines like Goggle, Nextag, Pricerunner, ebay & shopping.com to maximise your selling opportunities. This costs nothing & advertises your products to millions of potential customers.

Auction Facility

Dealers can create auction listings to help clear slow moving & end of line stock.

Customised Affiliate Program

This feature is an untapped resource which will bring rewards to both the affiliate & dealer. Just imagine a sales force which works 24 hours a day, never gets sick, do not require company cars or expenses and only get paid when they sell something. Evolution allows you to form trading partnerships with organisations such as charities. The software automatically generates a URL which is provided to the affiliate. Orders generated from members via the URL are attributed to the associate & an agreed commission is accrued. Perfection itself!

User Defined Special Offers

Dealers can decide which products you wish to put on special offer. Furthermore, it is possible to randomly select special offers each time the page refreshes. A simple click adds the product to the customers order. Tesco type offers such as buy 2 get one free work best. Everyone loves a deal.

Discount Vouchers

Dealers can email customers a discount voucher which can be used against all orders while the incentive remains valid. This is effective when offered to both new & existing customers.

Incentives for Referrals

Evolution allows the dealer to create incentives if customers refer prospects to their site.

Club Cards

Get your customers to come back for more by accruing bonus points with every order they place. Points can be redeemed against future orders or dealer defined rewards. Simply, this feature encourages customers to revisit & repeat buy.

Website Data is paramount - Fusion Data is the answer

The stationery market consists of many manufactures, wholesalers and dealer groups who are able to supply you with tens of thousands of like minded products which you are able to sell on your website. Each has their own pricing structure & terms of business which often means you are able to buy the same product less expensively elsewhere. Fusion data links suppliers & products together to offer a unique opportunity to buy at less cost & add margin to each line your customers orders from your website. You may have the most fabulous website bursting with functionality, however, it will be of little use if the data is nonsensical.

Catalogue imports

If you do not use Fusion Data then it is necessary to import catalogues & mailers directly from the manufactures & wholesalers. Industry tests prove that between 10% and 30% of the manufactures/wholesalers data may be incorrect. As a consequence, it is clear that between 10% & 30% of your website sales will be incorrect. The result is obvious:

• Administration costs are escalated
• Paper work is escalated
• Split deliveries occur increasing delivery costs
• Customers become dissatisfied

Duplicate Traces

Duplicate traces are removed from Fusion downloads by assigning a unique Fusion number to each record. If you download data directly from the manufacturers or wholesalers into your website then these records will populate your database with numerous duplicate records. This will cause confusion & much additional work to correct & modify your data.

Back to Back Orders

Orders received from your website are easily "back to back" with the supplier who will deliver the goods on your behalf.

Account Development

Comprehensive website customer data is captured allowing your sales team to develop the account further. This additional source of leads will allows your sales team to develop cash customers into regular account business.

Product Description

Stationery manufactures & wholesalers data descriptions are often abbreviate to 40 characters in length. Fusion data narrative is extended by a further 60 characters to provide a full & meaningful description. This feature is particularly helpful when selling product via the web as industry abbreviation often results in customers buying from alternative sites.

Product Classification

Fusion provides double the levels of categorization found in the data provided by the manufactures & wholesalers. These additional classifications will allow you to target sales campaigns which:

• Focus sales efforts on profitable areas
• Highlight profitable product groups & lines
• Highlight products customers are not buying

Product Attributes

In addition to the extended descriptions, Fusion includes product attributes which include brand, manufacturer, colour, range and size. These supplementary attributes are particularly relevant to sales of furniture & seating. An example is highlighted below:

The Maestro range has long been established as the entry level 18mm desking system for office furniture. Available with a choice of three top shapes and four leg designs (four leg, cantilever, deluxe cantilever or panel end) with complementary storage options. Maestro is available in four colour finishes; Beech, Oak, Cherry and Grey.

Select a size & colour option

Alternative Products

Fusion provides alternative products & swaps which increase dealer profits & offer savings to customers. For instance, if a customer orders a branded product there may be an alternative which provides additional profits for the dealer together with cash saving for the customer.

More from this Brand

Will display additional products available from the selected brand.

Green Alternatives

Displays recycled alternatives. This is particularly relevant when selling to customers who adopt green policy purchasing mandates such as county councils etc.

Linked Products

Fusion also offers Linked Products which help increase the average sales value of each order. The linked products functionality will ensure that customers ordering from your website will never fail to buy connected items. Furthermore, customers will always receive a full solution rather than a part solution, thereby, eradicating the need for multiple deliveries & associated costs.

Customer Enquiries

Fusion data can help with Customer Enquiries e.g. Customers who wish to source a cartridge for a printer can enter the model of the printer & Evolution will display a list of suitable branded & compatible products. A full & detailed specification of each is available at the click of a mouse button.

Hosting

Our Websites are hosted across 6 state-of-the-art servers based in the Docklands, London. This belt & bracers approach ensures warp speed delivery & minimum down time.

Ecommerce Product Comparison

Please view our Office Supplies Ecommerce Solution compared with other Office Products and Ecommerce software provider offerings - Office Supplies Ecommerce Software Comparison.